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Vancouver’s First Trump Branded Tower

Toronto soon won’t be the only Canadian city featuring their very own trump tower..

On West Georgia Street, developer Holborn Group is relaunching their twisting tower concept high rise and has purchased the Trump Brand name to attach to these new condos which are priced around $1,600 a square foot.

The project was originally planned prior to the global economic meltdown with expectancies to sell the condos at the price of an arm and a leg. However post-recession the developer has decided to sell the 290 units at a lower price than what was anticipated before.

Much like their Toronto high-rise, Trump is not investing in the Vancouver tower, he’s simply selling the Trump brand name to the developer, but he claims that he looks forward to exploring the potential Vancouver has.

With 60% of the condos sold, do you think the Trump brand is enough to sell the remainder of the units in todays market?

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